Southern Belle
Tours & Floor Plans
-EST. 2015-
Let Buyers Explore
the Full Story of
Your Listing.
Professional photography captures attention, while immersive tours and interactive floor plans turn that attention into confidence. Buyers can explore each room, understand how the property flows, and imagine themselves there before scheduling a showing. This is especially valuable for relocating and out-of-state buyers who may need to make decisions from a distance. Together, these services keep shoppers engaged longer, help serious buyers self-qualify, and position you as an agent who delivers a higher standard of property marketing.
Choose the Right Experience for Your Listing
Four distinct services. Four different ways to help buyers understand the property.
ZILLOW 3D TOUR
Give buyers the freedom to explore your listing from anywhere. A Zillow 3D Home Tour creates an interactive, room-by-room experience that helps viewers understand the property’s layout, flow, and features before scheduling an in-person showing.
Unlike photography alone, the tour lets buyers move naturally through the home and feel more confident about whether the property fits their needs. It creates a stronger online experience, holds attention longer, and helps your listing stand out from properties offering only still images.
Who Is This Tour Best For?
Zillow 3D Home Tours are especially valuable for:
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Listings marketed to out-of-town or relocating buyers
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Occupied properties where limiting unnecessary showings is important
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Homes with unique layouts that are difficult to understand through photos alone
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Competitive listings that need more visibility and buyer engagement
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Agents who want to provide a polished, modern marketing experience
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Sellers who want serious buyers to explore the property before requesting a showing
Why Add It to Your Photography?
Professional photography captures the beauty of the property. A Zillow 3D Home Tour shows buyers how that property feels and flows.
Together, they create a more complete first showing—helping buyers form an emotional connection, understand the home more clearly, and determine whether it belongs on their must-see list. It also positions you as an agent who invests in elevated marketing and gives every listing the attention it deserves.
ZILLOW 3D TOUR
WITH FLOOR PLAN
Give your listing an advantage that photography alone cannot provide. A Zillow 3D Home Tour creates an immersive, room-by-room experience that allows buyers to explore the property from anywhere and understand its layout before scheduling a showing.
Zillow has reported that listings with a 3D Home Tour received an average of 29% more views and were saved 32% more often than listings without one. Zillow’s 2024 buyer research also found that 70% of surveyed buyers believed a 3D tour helped them understand a property better than static photographs.
Who Is This Tour Best For?
Zillow 3D Home Tours are especially valuable for:
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Listings competing for attention in a crowded market
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Properties marketed to relocating or out-of-state buyers
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Homes with layouts that are difficult to understand through photographs alone
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Sellers who want buyers to explore the property before requesting a showing
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Agents who want to offer a more complete, modern marketing experience
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Properties that need to stand apart from listings using only photographs
Why Add It to Your Photography?
Professional photography captures attention. A Zillow 3D Home Tour keeps buyers engaged by allowing them to move through the property, revisit their favorite rooms, and develop a stronger understanding of the home.
Instead of becoming another listing buyers quickly scroll past, your property offers an interactive experience that encourages shoppers to stop, explore, save, and remember it. The tour can also help attract more informed buyers who already understand the layout before scheduling an appointment.
For agents, it provides another powerful advantage: it demonstrates to sellers that you invest in elevated marketing designed to give their property greater visibility and a stronger opportunity to compete online.
For Eligible Zillow Showcase Listings
When these interactive assets are used as part of an eligible Zillow Showcase listing, Zillow provides additional benefits such as priority placement in search and map results and dedicated email alerts. Zillow reports that Showcase listings receive 75% more page views, 68% more saves, and 75% more shares than comparable nearby traditional listings.
Showcase eligibility and benefits are determined by Zillow and are not included automatically with every standard Zillow 3D Home Tour.
PRO 360 TOUR
Turn your property into an interactive, always-available online showing. A Pro 360 Virtual Tour allows viewers to move from room to room, look in every direction, and explore the property at their own pace—from a phone, tablet, or computer.
Unlike a Zillow-specific tour, the Pro 360 Tour can be shared across multiple marketing channels, including your website, property website, social media, email campaigns, and direct client communications. Branded and MLS-friendly viewing options help you market the property wherever your audience is searching.
Who Is This Tour Best For?
Pro 360 Virtual Tours are especially valuable for:
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Properties marketed beyond Zillow
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Listings targeting relocating or out-of-state buyers
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Luxury homes and properties with distinctive interiors or amenities
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Vacation rentals that guests want to explore before booking
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Commercial spaces, offices, restaurants, venues, and retail properties
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Sellers who want to limit unnecessary or unqualified showings
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Agents who want a shareable marketing asset for websites, email, and social media
Why Add It to Your Photography?
Professional photographs highlight the property’s strongest features, but a Pro 360 Virtual Tour gives viewers the freedom to explore the entire space and understand how everything connects.
The experience works like a 24-hour virtual open house. Buyers, guests, tenants, or clients can revisit the property whenever they choose, spend more time examining the details, and develop greater confidence before taking the next step.
For real estate agents, the tour can help attract better-informed buyers, reduce showings from people for whom the property is not the right fit, and provide sellers with a more complete marketing experience. It also gives you a reusable, professional asset that can be shared far beyond a single listing platform.
A Pro 360 Virtual Tour does more than document the property—it creates an immersive first showing that helps viewers feel connected to the space before they ever arrive.
2D FLOOR PLANS
Help buyers understand the complete property at a glance. A professionally designed 2D floor plan provides a clear, easy-to-follow view of the home’s layout, room placement, flow, and approximate dimensions.
While photography shows how beautiful each space looks, a floor plan explains how those spaces connect. Buyers can quickly see where bedrooms are located, how living areas relate to one another, and whether the property’s layout fits their lifestyle.
Multiple design styles are available, including classic black and white, fixed-feature plans, earth-toned plans, and customized themed options.
Who Are 2D Floor Plans Best For?
2D Floor Plans are especially valuable for:
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Homes with large, unusual, or multi-level layouts
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Properties with guest suites, bonus rooms, or separate living areas
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Listings marketed to relocating or out-of-state buyers
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Homes where the room flow is difficult to understand through photographs alone
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Buyers who want to evaluate the layout before scheduling a showing
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Agents who want to provide a polished and complete listing presentation
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Vacation rentals whose guests need to understand sleeping arrangements and shared spaces
Why Add a Floor Plan to Your Photography?
Photography creates the emotional connection that makes buyers stop and look. A floor plan provides the practical information they need to decide whether the property may be right for them.
Together, they create a more complete online showing. Buyers can admire the individual rooms, understand how the property flows, visualize furniture placement, and picture themselves living in the home.
A floor plan can also help attract better-informed buyers and reduce unnecessary showings from people for whom the layout does not work. For the seller, it demonstrates that every part of the property is being marketed clearly and professionally. For the agent, it reinforces a reputation for thoughtful, elevated listing marketing that goes beyond standard photography.
Floor plans and measurements are created for marketing purposes and are approximate. They should not be used as architectural or construction documents.
Build the Right Experience for Your Next Listing.
