Imagine the photo shoots retailers and catalog companies do to showcase their products.
Would they release a catalog with photos of stained living room furniture or with improper lighting?
Of course not — and neither should a seller.
A home is a product for sale, just like any other, and should be marketed as such.
Twilight shoots can be appealing for marketing campaigns.
But daytime shoots can really bring out the warmth of the home. We recommend to always have professional day time photos of the property & to add on a Twilight Session to give it that POP that attract buyers!
Twilight shoots can also make a property stand out among all of the other properties for sale in their area,
For me twilights stand out so much more when buyers are looking for a property.
If you are searching through 100’s of listings and see one all lit up and with a beautiful sunset behind it you are more likely to click on it and view the property. For me it is in the top 3 tips for marketing a property.
A twilight image of a home can really help viewers take that second look to see more of a home inside as well.
If the outside is more appealing then they will have more curiosity to look at the other parts of the home.
Twilight shoots add to the appeal and beauty of a home, and perhaps that has something to do with
them looking a little different.
We don’t often see a home all lit up like that just after sunset, and when you add in one of nature’s true wonders – a beautiful sunset – then we find that hard to resist.
Sunsets are also very appealing to a lot of people, it is one of the most featured photograph from any range of photographer. Sunsets have something calm and relaxing about them.
Are there times when a twilight shoot is not appropriate?
A home with an ocean view may be better off being photographed during the day to ensure plenty of sunlight is hitting the water, and also if a home has no front windows then a twilight shot may not be appropriate because you won’t have the glowing lights (unless there is a good number of exterior lights).
So just about any home will look better at twilight than it will during the day, and they will stand out in any marketing campaign, adding that extra level of glamour that can take a home from ordinary to extraordinary!
But do twilight shoots really help to sell a home?
A real estate agency decided to test the difference between daytime professional photography alone and daytime professional photography along with twilight professional photography, and here’s what they found:
“This house was tracking at about 1,000 views in one week with about 10 call-ins.
Then we changed the photo the next week (nothing else) to a twilight shot.
Where views normally drop off (because it is considered a stale listing after 1 week), they picked up by approximately 50% to 1,500 views and 15 call-ins in a week when inquiries traditionally drops off.”
So that’s 50% more people who viewed the property, and 50% more people who contacted the
selling agent to find out more about it.
If you’re not sure, feel free to test this yourself and compare how well a daytime photo shoot compares with the adding a twilight image to the collection, and see if you notice a difference.
I would think that, on average, you will see a better result when using twilight photography along with daytime photography for most homes.
High Quality Virtual Staging
Marketing a home can be a challenging business.
Marketing a vacant home can be even more challenging.
90% of home buyers search for their next home online.
According to the national association of realtors 95% of those buyers say that photos are
the most important factor.
What do your photos say about your vacant listings?
Are they grabbing the buyer’s attention in the critical first 5 seconds?
Remember they are viewing numerous homes online and deciding which ones to visit.
Therefore, so many real estate agents have turned to virtual staging properties.
This transforms any photo of a vacant room to a beautiful staged room without lifting any furniture.
Our unique cost effective software will drive buyer traffic, knock out competition and
get your vacant property noticed.
83% of staged properties sell for the asking price or above.
Homes that are staged sell 75% faster than those that are not.
It’s hard for some buyers in imagine living in that space.
Virtually staging cost less than hiring a stager to come and stage your property.
Using an advanced 3D rendering technology, we will be able to offer amazing homes virtually staged.
We use designer furniture such as tables, couches, beds, rugs, tv's, lamps, and many more other furniture items to make the home look fully furnished and much more appealing.
2020 Home Staging Average Costs
The cost to stage a home varies depending on your location, local demand for house stagers,
and the amount of work needed.
The cost of staging a home could be anywhere from $1,000 to $10,000 or more,
though the average price is closer to $2,000 to $4,000.
On an hourly basis, the cost to stage a house is roughly $100 to $200 per hour.
Why Virtually Staging?
-Increase Buyer interest
90% of buyers start looking online where you only have a few moments to catch a buyer's interest.
-Higher Sale Price
83% of staged properties sell for the asking price or above
-Sell Properties Faster
Homes that are staged sell 75% faster than those that are not staged
-Cost less than staging
-Virtually furnish an entire room
3D Architectural Rendering-$675
What is a 3D Architectural Rendering?
3D Architectural Renderings are being used to digitally stage and visualize spaces before they are constructed.
They are digitally created environments utilizing the highest-quality computer technology for the building industry.
Real estate marketing has changed due to the 3D Renderings. Pre-construction marketing has become a valuable asset to Developers and Realtors looking for an edge in
their sales tool palette.
3D Renderings give their clients a vision into the project and experience
before construction occurs.
The Process of Creating a 3D Rendering
We have developed a unique 4-step process to expedite 3D renderings to our clients.
We are able to produce different styles of renderings to create your intended look.
Quality is key as we look to create this engaging and immersive moment in time.
3D Renderings give the home buyer the ability to visualize themselves in the space.
This is the value pre-construction marketing is bringing to the industry. The way prospective homeowners are shopping is very different than generations before. Instead of attending open houses on a weekend, they are scrolling MLS listings on their lunch breaks.
3D Architectural Visualization
Our expert 3D visualization service will make your property much more
attractive to your clients. When combined with our 3D rendering service, our 3D architectural visualization process brings the design concept to life. Buyers gain an enhanced perspective of being inside the home and what it will be like to live there.
Typical 3D Rendering Service Workflow
This video provides the typical rendering work flow we utilize when creating a photo realistic image for one of our real estate clients. It takes many hours to create a 3D Rendering, but we have optimized a process to create them with pure accuracy that most 3D rendering companies cannot match. This is achieved by utilizing 3D Architectural BIM technology and proprietary processes.
Frequently Asked Questions about 3D Renderings by our clients.
1. I submitted a contact form to your team for 3D Renderings, how do we get started?
Someone from our team will be in contact within 24 hours and request drawing files if you have not provided them in the attachment form. After we receive the files, we will send over a proposal to get started on your project!
2. Can I pay after the 3D images are complete?
Unfortunately it is our company policy to request full payment up front for rendering services to begin,
3. How many revisions do I get to make on the virtual image?
During phase two of creating the 3D model, we allow 2 hours of client feedback. Once client approves the massing we move to phase 3 for material application. After phase 3 we allow an additional 2 hours worth of corrections to the materials only. If additional modeling is required, we will submit an additional 3D rendering service contract for extra hours in correcting the 3D massing.
4. Can you do 3D Renderings from my architect's blue prints?
Yes! It is what we do best! Our hope is that your architect works in 3D as it will save you money and time. But if not, no worries, we can accurately take the 2D drawings and convert them into 3D virtual models of your project.
5. How long does a 3D Rendering take to complete?
In our office, an average 3D rendering will take 20 production hours to complete. Depending on quality this number can fluctuate between 10-40 hours depending on the quality and price.
6. How much does a 3D Rendering cost?
We have 3 basic costs for renderings. All 3D renderings in our office start at $675. We have price levels for $1000, and $1500+ as well. On average most of our clients pay somewhere between $1000-$1500 per image. Reach out to us today to get your custom quote!
Virtual Tours- Still Image Slide Show-$55
-Slideshow with image effects, transitions and music
-More info page, nearby schools and walk score
-Facebook, Twitter and social media integration
-iPhone, iPad and mobile-optimized
-MLS Strict Version
-Google Map Street View
-Complimentary Agent Profile
Options for Posting on Realtor.com
Options for Domain Name and Hosting for a year
Zillow Video Walk Through Tour-$85
So I have some exciting news to share with you that I think you are going to LOVE well because it
its a game changer for you and is something to add to your Portfolio to help set you apart and
WIN every listing!!!!
So have I got your attention now?
So its always important to stay ahead of the market and set your self apart from other agents right so I have partnered with Zillow and have become a Certified Photographer with them which gets me some pretty awesome intel from Zillow themselves and well the feedback they have given me is pretty amazing. So about 90% of listings don't have a Video and well homebuyers would love nothing more then to be able to have a video to show them the walkthrough and layout of the property.
So some benefits for you....
1. Listings with Video are sorted to the TOP of Zillow search results- Listings with Video are getting more than 2x the page views and saves!!!
2. Only a very small % of listings have a video- this is a way for you listing to thrive.
3. Sets you apart from other agents and helps you win your next listing presentation-This way you can let the homeowner know that their listing is going to perform better with Zillow because 1. You hired Southern Belle Photography Myrtle Beach's #1 Real Estate Photographer and 2. That your photographer will do a high end video walk through of their property and that will get their property to the TOP of Zillow's Site!!
With this awesome feature I am able to offer you, you will get the most views for your Zillow listing. Listings with Video walkthrough are given a boost in search results on Zillow., resulting in more views and saves on average. Additionally, when a video is uploaded to Zillow an email notification is sent to any Zillow user who has saved a search in the area of the home potentially reaching hundreds of home buyers. This email lets them know that a new video has been uploaded to a home in their area, and invites them to take a look. These benefits from Zillow help add visibility to your listing and help you interact with more qualified buyers, as you'll be connecting with people who can watch a video walkthrough of the home before contacting you.
Additionally, Millennial home buyers are coming to expect media options beyond just photos when they search for a home: "Tech-savy Millennial and Gen Z buyers may find greater value than older generations in using video/live virtual or 3D Tours to help them make decisions. 45% of Gen Z and 41% of Millennial buyers find watching a recorded video of a home is extremely important in helping them decided on their home- 2018 Zillow Trends Report.
Zillow is the largest real estate network, peaking at 180 million users monthly, win nearly 2/3rd of the total market in online real estate by adding Video Walkthrough to your listings!!!
Boost your listings traffic up to 5 TIMES using this exclusive Zillow
feature that I am able to offer to you!!!!